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Is Data Quality holding You back?

Is Data Quality holding You back?

The mistake a lot of companies make is to insist on “perfect” data before taking significant steps forward.  This is a missed opportunity. Perfect data is not real – it is unattainable.  Many businesses aspiring to this ideal spend tremendous efforts only to fall short all the while creating even more data.  Chasing this ideal can be futile.  Why not put the data you do have to use immediately?  But how?  Herein lies the opportunity for Computational Optimisation.

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